DIGGIA

The goal was to follow Fabio Di Giannantonio through key moments of the MotoGP season, creating high-quality content both on track and off track.
From race weekends to personal spaces, our aim was to capture not only the rider, but the person — his focus, rituals, and moments in between, with a visual language that reflects his world.

Our creative approach was intentionally minimal, built around the power of authentic locations and storytelling.
From the intimacy of a cottage in the UK to the character of a unique spot in Misano, we embraced real environments to let Fabio’s presence speak louder than any setup.
The challenge was to keep it simple — and make it resonate.

The result? A series of powerful, distinctive visuals that immediately stood out on social media.
Thanks to Fabio’s openness and trust, we had full access to his world — and that made all the difference.
The content we created goes beyond documentation: it connects, inspires, and raises the bar for what MotoGP storytelling can be.